Apply these marketing strategies to skyrocket your ebook sales.

Carefully select your images to best represent your ebook. Your ebook cover must visually represent your book and support your sales message. You can do that by selecting images that are related to your book’s topic.

Choose the right words for your title and any text you are using on the book cover. Include your main benefit.

Keep the text short. An ebook image is small. The less text you use, the larger and more readable your text will be.

Write compelling sales copy. Effective copy works just as well on the Internet as it does in direct mail. Write to-the-point copy. Attract potential buyers with benefits. Start each Web page with a compelling, benefit-oriented headline. Tests have proven that the more you tell, the more you sell. If people aren’t interested in your products or services, they won’t read past the first paragraph. If they are interested, you can’t tell them enough.

Motivate readers to do what you want them to do with action verbs. A call to action such as “call now,” “order now,” and “click here” can dramatically increase sales. Give precise instructions. Tell them exactly what to do. For example, tell them to subscribe to your ezine and give you their email addresses.

Make purchasing easy. Take a good look at your ordering process. Is it easy to order from you?

Use an attention-grabbing order button to attract people to your order link. Include action verbs in your order buttons like “Click Here to Order Now!”

Include your URL on each Web page. This will make it easier for people to go back to your Web site when printing or saving your Web pages.

Take a look at your Web site and see how many of these elements are missing. Implement these proven direct marketing strategies now to increase your online sales. Look out for part II with more tips to instantly skyrocket your sales.

Boost your ebook sales with quality 3D ebook covers!
FREE 34+ clipart and photo resources.
Quality custom design of web graphics
http://www.QualityEbookCovers.com

Share This

Have you been told that ebooks are dead? Have you bought into the lie that informational products no longer sell? DON’T!

It’s 2006. The start of a new year - with new goals, new aspirations and new hopes. Ebooks are not dead. In fact they are alive and well and living where? Well, that depends on you!

Information has always sold. It sells off line at large bookstores in the form of non-fiction how to books, financial success books, diet books, self improvement books, dog training books, and books for Dummies. Information sells online just as quickly and easily and with less hassle.

The customer receives his product immediately. A few clicks and his book is sitting on his desktop. No traveling through bad weather to the bookstore. No traveling to the second bookstore because the book is so popular the first store ran out. No back orders. No gas prices (ok - couldn’t resist that one!)

The author/publisher also has incredible benefits. No running out of product. No delivery cost. No duplication cost. Little to no overhead cost. An open world market available at your desktop.

Produce your product once and sell it as long as the information remains current.

Sell at auction. Sell it on a sales page. Sell it using affiliates. Sell it using viral techniques. Sell it while you sleep. Sell it overseas. Sell it with joint ventures. Give it away. Use ebook directories. Reformat it for hand held devices.

The possibilities are only limited by your imagination.

For instance. a new wave of video e-mail is on the horizon. This is technology that will be available to all Internet users in just a few short years. Do you want to be on the forefront of this technological advancement? Write an informational product. Point people to different vendors. Use affiliate links in the book to increase your income.

So the ebook is alive and well and living on YOUR desktop, ready to be published online and ready for you to collect an income.

Information products have been around since books were first published and they are here to stay. Take advantage of the growth in our population and answer the questions that people have - then charge them for it. As long as you answer their questions, they will buy.

Gail Morris is an e-book author and owner of http://www.YourEZBooks.com She teaches others to research, write, publish & market e-books through her free BookMark It! e-zine. People who request BookMark It! also receive a free report designed to improve their business.

Share This

The ebook revolution is here! The Internet now makes it
possible to come up with an idea, turn it into an ebook,
distribute it over the Internet, and start making money - all
in 30 days or less. In the offline world, 30 days wouldn’t
typically even be long enough to start getting rejection letters
back from publishers. We say this with confidence because
we have both gone from book idea to book sales in a matter of
weeks - not once, but many times. Between us, we have 10 ebooks currently selling on the Net. Several of our books have brought us five figures in income. Jim holds the record between us with one release that made an astounding $43,000 in 30 days.

Here are two discouraging myths you should be aware of:

Myth #1 - It takes a lot of money to promote an ebook.
Fact: It doesn’t. Despite what anyone says to the contrary,
online information publishing is still the fastest, cheapest
and easiest way for the “little” guy to earn a nice living
online with virtually no risk and very little money (less than
$100).

Myth #2: You have to be a writer to make money with ebooks.
Fact: You don’t have to be a “writer” in order to create a best
selling ebook - and it often helps if you’re not!

Maybe you’ve heard that ebooks don’t sell. That’s not entirely a
myth; in a way, that’s true. What sells in bookstores will
generally not sell well on the Internet. Although author
J.K. Rowling has sold more than 100 million copies of her “Harry
Potter” books worldwide, it’s unlikely she would do well selling
her stories in ebook form.

But ebooks sell like hotcakes when they contain PRACTICAL information in ready-to-use form. Not pages of pages of long, flowing prose like you find at Borders and Barnes and Noble. On the Net, people buy step-by-step, cut-to-the-chase information they can use to solve problems in their everyday lives.

eBooks on how to negotiate the best price on a car, how to sell
your home without paying a real estate agent, how to build muscle mass quickly, and other narrowly focused topics that solve a problem, are selling VERY well - at this very moment!

Why is this so? Because the main reason people are online in the first place is to find information - 9 times out of 10, according to a landmark survey.

So if you can interest people in extending their search past
looking for free information into purchasing an information-rich,
well-organized, ready-made SOLUTION to a pressing problem, you can sell ebooks… You can sell a LOT of them.

Jim has sold more than 5,000 ebooks in the last 10 months.
David’s publishers have asked him not to reveal how many ebooks he’s sold, but just type his first and last name into Google and you’ll find more than 20,000 Web pages where his name appears. The vast majority of those pages have something to do with one of his ebooks.

One more thing: It doesn’t need to take very long to write an
ebook. Why? Because many “book books” are like encyclopedias in prose form - they cover everything imaginable about the topic.

eBooks aren’t like that. They go right to the meat of what people need to know to solve a problem. They have information about everything necessary to solve a problem, but no “filler”
information that takes so long to write - and takes readers so
long to sift through.

Here are four mistakes ebook authors make that typically reduce or prevent sales:

1. They don’t write to a specific, target audience.
The biggest mistake most ebook authors make is they don’t clearly define, identify and visualize who they are selling their ebook to. On the Web, to be successful, you must write to a specific group of people who have specific interests. Make sure that you know exactly who is going to buy your ebook, and where you can find them online.

2. They don’t automate as many of their business activities as
possible. Selling ebooks, though it is highly profitable, is not
a business where you make hundreds of dollars per sale.

Automate everything you can - credit card processing, ebook
delivery, as much technical support as possible.

3. They don’t have a compelling title for their ebook.
Use words that convey the benefit of what’s in the ebook, as
well as words your audience is familiar with.

A bad title for an ebook: “Online Marketing for Newbies.” A good
title for the same ebook: “97 Ways to Promote Your Website - No Experience Required.”

4. They try to cover too much ground.
Many ebook authors convey a lot of information but don’t cover
anything in-depth. As a result, they never fully explain anything
in enough detail to provide any useful value to their readers.

As long as you are aware of these mistakes and put in a little
effort to avoid them, your chances of success are VERY high.

So, if you know a lot about something - or even if you don’t -
you can put together and market an ebook quickly, and make a lot of money quickly as well. The large traditional publishers may
never understand or agree with this, but that’s actually to your
benefit. It keeps the playing field level and offers you, the entr
epreneurial author, unlimited opportunities for many years to come.

-By Jim Edwards and David Garfinkel

=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=

About The Authors:

Jim Edwards and David Garfinkel are co-authors of “eBook Secrets
Exposed - How to Make Massive Amounts of Money in Record Time
With Your Own eBook (whether you wrote it or not!),” the
authoritative guide to publishing ebooks on the Internet.
Guerrilla Marketing author Jay Conrad Levinson says, “If there
was ever a ‘must read’ for this century, it is this book.” For
more information, visit eBookSecretsExposed.com

Simple “Traffic Machine” brings Thousands of NEW visitors to
your website for weeks, even months… without spending a
dime on advertising! ==> “Turn Words Into
Traffic”

Share This